TRUSTED BY ASSOCIATIONS, UNIVERSITIES, & NATIONAL PROGRAMS
ABOUT
SPEAKER. AUTHOR.
MENTAL PERFORMANCE COACH.
Vera Jo Bustos—commonly known as "Coach VJ"—is a leading mental performance coach trusted by more than 3,000 athletes, executives, and high performers.
A former professional basketball player and Hall of Famer, Coach VJ now helps teams and leaders build the confidence to perform, lead, and compete when the pressure is on.
As the founder of Mentality Solutions, she blends performance psychology with real-world experience, delivering powerful keynotes filled with mindset tools, personal stories, and practical strategies that create lasting change.
Her sessions ignite belief and strengthen focus. Whether speaking in a boardroom to 12 executives or an arena of 8,000 leaders, she builds the confidence that changes how people think, lead, and perform.
2026 SPEAKING SCHEDULE
March 3 - Pocatello, ID | Idaho State Athletics
March 20-21 - Arlington, VA | Capital District Key Club
March 27-28 - Springfield, MA | New England District Key Club
April 1-3 - Phoenix, AZ | Changing the Game | TICKETS
April 20 - Pocatello, ID | Idaho State Athletics
May 3 - Pocatello, ID | Idaho State Athletics
June 10-12 - Boise, ID | Private Event
November 11 - Santa Fe, NM | Guadalupe Credit Union
TESTIMONIALS
The ULTIMATE Keynote Experience to Inspire. . .
Motivation
Achieve unprecedented greatness after failure, setbacks, challenges, and even. . . success.
Mental Strength
Discover invaluable tactics for developing your mental armor and an unstoppable approach.
Improved Performance
Learn the secrets to performing & competing under pressure in sports, business, school, and life.
